![]() Something the team absolutely had to do right this second (a new feature, a competitor-inspired creation, you name it).Īnd although he did not realize it at the time, to his team the barrage of random ideas seemed like they were coming completely out of left field-and ultimately, they never moved the needle. These “bombs” would entail some new big idea, some pivoting direction, a brilliant thing he came up with. Hiten blames what he calls “Hiten Bombs”-which were something that happened sometimes daily. ![]() ![]() It was ours to lose.Īnd, “That’s exactly what we did,”he says. Without a shred of doubt, I believe we could have turned KISSmetrics into a billion dollar startup. “We had a billion dollar opportunity sitting right in front of us. In it, Hiten outlines his dedicated attempts at product, and how-when he finally felt he nailed it with his SaaS offering KISSmetrics-he dropped (what he calls) a “Hiten bomb” and blew it all up. Because it largely revolves around humility. It’s a piece that may be tough to read for some in the C-suite/founder realm, but it’s also one I think is super important to heed. My very favorite piece by him is called “ My Billion Dollar Mistake.” And he, like us, is not immune to mistakes. But being this successful has its obstacles. Today we are throwing it right back to one of our very favorite pieces by a multi-Founder: Hiten Shah.įor context, Hiten has had a huge impact on several companies in the SaaS space-think FYI, Product Habits, KISSmetrics, Crazy Egg. ![]()
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